These are just the key points. If you need detail, keep reading.
We measure visitors to our website using Google Analytics. This records what pages you view within our site, how you arrived at our site and some basic information about your computer. All of that information is anonymous – so we don’t know who you are; just that somebody visited our site.
The information we collect from analytics helps us understand what parts of our sites are doing well, how people arrive at our site and so on. Like most websites, we use this information to make our website better.
These services provide social buttons and similar features which we use on our website – such as the “Like” and “Tweet” buttons.
We embed code that they provide which we do not control ourselves. To function their buttons generally know if you’re logged in; for example Facebook use this to say “x of your friends like this”. We do not have any access to that information, nor can we control how those networks use it.
Social networks therefore could know that you’re viewing this website, if you use their services (that isn’t to say they do, but their policies may change). As our website is remarkably inoffensive we imagine this is not a concern for most users.
To allow visitors to discuss our blog articles and some web pages we use a discussion system called Disqus.
We embed code that Disqus provide which we do not control ourselves. Disqus anonymously tracks visitors to pages like we do. They also remember who you are if you login to any Disqus service, so you can comment on any website using their tool.
Logging in to Disqus can be done in many ways, including via Facebook. If you login via social network, Disqus will be able to link your activity to that network. In this way, your Disqus activity may be personally identifiable.
Disqus will know what pages you viewed in our site and what comments you wrote. Of course all comments you leave are also publicly visible on the Internet alongside your name, so we do not imagine this is a concern for many people.
When you sign up for any of our services – paid or otherwise – we will record specific personal information about you, such as your name and email address.
We will also collect and store information about your use of our services so as to improve them. For example, we keep a log of what features are being used at any time.
We also log account and transaction history for accounting purposes, and to monitor our business activities.
We may send you email notifications regarding your service (such as invoices) or which you have specifically requested (such as newsletters or notifications when a report is completed). You have the ability to opt out of any of this communication at any time.
We will never provide your personal information or email address to any third parties except where they are specifically employed to help deliver our own services, as detailed above.
We use a variety of payment providers to bill for our products online. These companies will have access to your personal and payment information. When paying by credit card, Edinburgh Beer Factory does not ever have any access to your credit card details. We do not store any of our customers’ financial details.
The third party we use to process credit and debit card payments is Shopify.
We share information with this company only to the extent necessary for the purposes of processing payments you make via our website.
Edinburgh Beer Factory take many precautions to prevent the loss, misuse or alteration of your personal information. These precautions include:
Whilst we take great care to ensure any confidential information remains protected we cannot guarantee the security of data sent over the Internet.
Of course you are responsible for keeping your password and user details confidential. Nobody at Edinburgh Beer Factory will ever ask you for your password, so please don’t trust anybody asking you for it.
Unit 15 Bankhead Industrial Estate